Website Revamp for Non-Profit Organization
Share For Life Foundation (S4L) is a New York City-based 501(c)(3) nonprofit dedicated to enriching underserved communities through programs in arts education, leadership development, financial literacy, and health & wellness.Since its inception in 2002, S4L has impacted over 300,000 individuals, offering more than 500 programs in collaboration with 140+ partners.
The Challenge
Despite its extensive community outreach, S4L faced challenges in:
- Increasing annual donations to sustain and expand programs.
- Enhancing online visibility to reach a broader audience.
- Engaging younger demographics through digital platforms.
The Solution: Partnership with SocialJack Media
S4L collaborated with SocialJack Media, a digital marketing agency specializing in cohesive branding and lead generation strategies. The partnership focused on:socialjackmedia.com+1socialjackmedia.com+1
- Website Revamp: Redesigning S4L's website to be more user-friendly, mobile-responsive, and optimized for conversions.
- Social Media Strategy: Implementing a comprehensive social media plan across platforms like Facebook, Instagram, and LinkedIn to share impactful stories and program updates.
- Content Creation: Producing engaging multimedia content, including videos and infographics, to highlight success stories and community impact.
- Email Marketing: Launching targeted email campaigns to keep supporters informed and encourage recurring donations.
The Results
Within a year of implementing the new strategies:
- Donation Increase: Annual donations saw a 35% uptick, providing additional resources for program expansion.
- Online Engagement: Social media followers grew by 50%, with a 60% increase in post engagement rates.
- Website Traffic: Monthly website visits doubled, leading to a 40% increase in online donations.
Community Outreach: Program participation rose by 25%, indicating enhanced community engagement.
Client Testimonial
"Partnering with SocialJack Media transformed our digital presence. Their expertise allowed us to connect with our community more effectively and secure the necessary funding to expand our programs." — Janine Saulsbury, Executive Director, Share For Life Foundation
Key Statistics
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