Cannabis Store Advertising Campaign
Digital Advertising
Client
Cannabis Store
Industry
Cannabis
Date Completed
2025
Campaign Length
1 Year
Geography
Midwest U.S.
Total Investment
$68,000
Objectives
Increase brand awareness
Products Utilized
Alt Network Display, Device ID, Email, SEO, Streaming TV
Strategy & Solutions
- We recommended utilizing Device ID in order to measure foot traffic attribution.
• This allowed us to track an average of 100 individuals per month who saw the advertisers' ad, then walked in to one of their locations.
- Leveraging our custom-designed brand-safe Streaming TV product on the Alt Network, we strategically placed cannabis advertisements in non-traditional locations, setting our clients apart from their competitors without compromising premium network standards.
- Email was chosen to reach customers in a customer-friendly way, making it possible for them to forward it to a friend, or save it until they’re ready to act.
Results
1.9MM Impressions
980 Website Conversions
1.2k Visits captured through the Foot Traffic Attribution report
Project Images
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